Director of Optimization
Jeff is a seasoned digital marketer and e-commerce professional with more than 17 years of experience designing, implementing and optimizing strategies to drive profitable revenue growth across multiple channels. He has a strong background in PPC and SEO, as well as social media and on-site experience which helped give him a holistic view of how people find their way to a website and what they do once they get there to help turn visitors into customers. After several years in the United States Marine Corps, Jeff started his career as a copywriter, and grew his knowledge in the trenches and through the ranks to SEM manager, Director of SEM, and Director of marketing for a major online retailer.
Today, Jeff maintains that same drive and passion for both digital marketing and e-commerce, working to help clients get the most out of their website traffic. His favorite aspect of the digital marketing space is change and he loves to stay on top of current trends and updates.