Mark Baartse

How To Convince Management That They Hate Their Customers


June 3, 2020


2:35 pm


Despite all the lip service paid to it, many organisations struggle with the reality of being customer centric. In the daily trade off of business complexities vs customers, too often it’s the customer who loses.

In this session, you’ll see how you are (probably) putting your customer last all the time. You’ll also learn about what the reality of being a customer centric organisation looks like, and about how to evangelise this throughout the company.

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