Diana Lucaci

Maximize Conversion with Attention Prediction


June 7, 2024


1:35 pm



The success of a marketing campaign relies heavily on key design elements that captivate attention and trigger emotion. The creative execution is responsible for 50% or more of sales outcomes. Optimizing a brand message is no longer a nice to have, it’s a must have.

In this session, we’ll study a variety of marketing campaigns from B2B and B2C brands, to understand what grabs human attention, triggers emotions and forms a memory. Moreover, we’ll look at how we can quickly and easily improve your creatives today in order to increase conversion rates.

Join us to learn:

  • Neuro-design guidelines and principles, using case studies.
  • Efficient and effective ways to clearly communicate a call to action across channels.
  • Key factors that drive user receptivity and purchase intent.

Ready to attend?

Register now! Join your peers.

Register NowView Agenda
Knowledge is everything! Sign up for our newsletter to receive:
  • 10% off your first ticket!
  • insights, interviews, tips, news, and much more about Conversion Conference
  • price break reminders